Balance between automatic collection and the human touch
Automation or good old phone calls?
‘I would like to automate our credit control process to avoid wasting time on debtor management. Is that possible?’ This is a question we hear regularly. In our view, automation is a great thing, but it should never be a goal in itself. The primary aim of credit control should be to prevent the risk of even having to deal with non-paying customers. This requires finding out at an early stage whether your organization can expect payment in the first place.